• Post last modified:November 22, 2024

Transform Your Automotive Marketing with Interactive OTT Video

NEW Gorilla OTT™

In today’s crowded digital space, traditional video ads just don’t cut it anymore, especially when you’re trying to grab the attention of potential car buyers. That’s where interactive OTT (Over-The-Top) video comes in—a fresh, engaging way to connect with your audience. At Blue Gorilla Digital, we’re excited to offer this innovative solution, perfect for the automotive industry.

What is Gorilla OTT™ Video?

Gorilla OTT™ video is a step up from regular video ads. It lets viewers engage directly with the content by clicking, swiping, or exploring options right within the video. Instead of just watching, they can interact—making the experience more personal and engaging. This is especially useful for car dealerships and brands that want to show off their vehicles and encourage potential buyers to take action.

Why It’s Great for Car Dealerships

Gorilla OTT™ video brings a lot of benefits, especially for the automotive world:

  • Engage Viewers in Real-Time: Potential buyers can explore different car models, check out financing deals, or see special offers—all while watching the video.
  • Personalized Experience: The video content adapts to what each viewer is interested in, showing them the cars or deals that matter most to them.
  • Valuable Insights: As viewers interact with the video, you can gather helpful information to make your future ads even better.
  • Collect Useful Data: The interactions provide data that helps you target your audience more effectively in future campaigns.

How Gorilla OTT™ Makes It Easy

This interactive video tool, Gorilla OTT™, is designed to work seamlessly across different devices and platforms. It ensures that your video ads are smooth, secure, and easy for viewers to interact with, making it a perfect fit for car dealerships.

  • Safe and Reliable: Gorilla OTT™ keeps viewer interactions secure and ensures the video plays without any issues—crucial for delivering a great experience to potential car buyers.
  • Real-Time Updates: You can update the video content on the fly, like adding special offers or promotions based on the viewer’s location or the time of day.

Features Tailored for the Automotive Industry

We make sure your video ads are as engaging as possible:

  • MultiView: This feature allows viewers to choose between different video options in one ad, letting them explore various car models or services.
  • InDynamic: This lets you add real-time content updates, such as special promotions or local dealership deals, ensuring your ads are always relevant.

Success Stories in Automotive Marketing

Gorilla OTT™ video has already delivered great results for car dealerships:

  • Virtual Showrooms: One dealership used an interactive video to create a virtual showroom, allowing viewers to explore different car models and book test drives—leading to a big jump in leads and bookings.
  • Special Offers: By highlighting limited-time deals in their interactive videos, automotive brands have seen higher engagement and more conversions.
Want to take your automotive marketing to the next level? Get in touch with us today to see how Gorilla OTT™ video can help you reach more potential car buyers and boost your success. Book a call now!